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eWavelength Presents...

DIGITAL MARKETING MASTERCLASS

Digital Marketing Training UAE

Use digital channels to

boost your brand and business

UAE Digital Marketing Consultancy, eWavelength, offers professional Digital Marketing Training in the UAE from a team of the experienced global trainers

 

Having taught in Prague, Brussels, Amsterdam, London and Madrid, eWavelength wanted to bring Digital Marketing Masterclasses to Abu Dhabi and Dubai.   Our experienced trainers, also train for Google's Digital Training Academy.

You will learn:

  • How to design and plan an online campaign

  • How to understand the power of customer experience analysis

  • How to take inspiration from the most successful digital marketing campaigns in the world 

Who is this course designed for?

  • Corporate Marketing teams in the UAE

  • Marketing Managers

  • Brand Managers

  • Business Owners

Bringing your team together

Feedback received on previous courses: 

- It was brilliant to learn an effective strategic model that we can now role out to the whole company 

 

- In 2 days we all learned how to approach our digital campaigns in a united way, wherever we are in the world!!

 

- A game-changing course with customer experience at its heart 

 

- Techniques we can put into place, straight-away for our next campaign

 

Here is an overview of the learning modules. These can be tailored for corporate clients to meet their exact needs:

Trainer - Rosie Seldon

 

Rosie has worked with many brands on large-scale digital transformation programmes, customer experience mapping and digital campaigns.

 

She is currently a

 

  • Trainer for Google Digital Academy, London

  • Director of eWavelength, Digital Marketing Consultancy

  • Supporting may Abu Dhabi brands across the region

 

Specializing in:

 

  • Digital Marketing Strategy

  • Online Customer Experience programmes

  • Online Marketing Campaigns

  • Analysing Digital Marketing results

  • Social Media Marketing

Module 1

  • Introductions over breakfast

  • Getting into the Mindset for your customer

  • Exercise: customer personas

  • Your customer's buying journey

  • Exercise: Mapping out your Customers' Journey

  • Your Digital Marketing Tool kit. What does it contain?

  • Blogging, PR, Positioning, Unique selling point, Webinars, Linked In, Search Engine Marketing, SEO, PPC. Email, WhatsApp

  • Online Advertising. Video, retargeting, programmatic, social, YouTube

  • Exercise: Braintorming techniques for your business

Module 2

  • Using digital media to build awareness, consideration, purchase, loyalty

  • Social Media: advertising or content

  • Digital Analytics

  • Group Exercise: Measure your success

  • Testing and campaign optimisation

  • Digital campaign integration

  • Group Exercise: Finalising your winning strategy and plan

  • Group Exercise: Post-workshop action plan

But don’t take our word for it… Here is what our previous students thought.

"The course exceeded my expectation. A high standard of training and interactive sessions gave us all the latest know-how on how to manage our digital strategies in a hands-on way and deliver results!"

- Claire Cooke, Content Strategist, Etihad, Eg+ and Women in Business

"A very useful, relevant and captivating workshop, providing many skills & tools which can be directly applied to my business. Throughly enjoyed." 

- Britt Wilks-Lingam, Managing Director, Aliya Trading FZC

"Great overview of digital marketing and practical exercises to use the tools discussed in the course."

- Donna Fergus, Senior Marketing Manager, Yas Island

"Very interesting and informative course. Extremely knowledgeable and experienced presenters. Felt lucky to be here and gain insights for my business​."

- Laura Willing, Operations Manager, Kidzventure Nursery

"After doing this workshop, I get more motivation to promote my business for Aloe Vera products, and I have the right keys in my hand to progress. I know how to target my future customers and I'm ready to ROCK!"

- Barbara Kari, Forever Living

"I feel that I have expanded my knowledge on digital marketing by two fold and that my confidence in abilities and knowledge more so. Would most definitely recommend."

- Brannan New, Marketing Assistant

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