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Digital Marketing Services

Here is a quick snapshot of the marketing services that we can support you with. Our Managing Director Rosie Seldon, works with Google, training clients all over the world on how to run successful Digital Marketing programs.

Define marketing strategy // Select the appropriate marketing campaigns to run, given the targets // Analyse the market place // Write the marketing plan // Forecast the response of marketing campaigns // Project manage the marketing campaigns // Ensure marketing projects are delivered on time // Assist with product launches and brand launches

Evaluate a website’s usability from the customer’s perspective // Recommend the changes to make the website more user friendly // Outline ways the company could increase website sales // Improving the copy, design and communication techniques // Increase the number of website users who convert to customers // Optimise pages to improve search engine listings // Design website journeys to support new product development // Create effective websites to support new brands

Set up email marketing systems // Writing and designing email marketing campaigns and newsletters // Segment the customer databases to build targeted email marketing lists //



Manage online advertising campaigns // Set up effective online marketing competitions // Project manage marketing campaigns // Setting up online report systems (e.g. Dart, Doubleclick, Google etc) // Analyse campaign results

Set up pay per click campaigns // Complete // search engine optimisation (SEO) // Write articles and copy for the site // Analyse the page layout so that it is more search engine friendly // Ensure the website’s natural search engine rankings are dramatically improved // Set up key business partnerships with companies such as MSN, Moneywise, Bloomberg // Publish effective online press release // Publish briefings, articles and blogs

Setup a new brand or enhance your existing brands. // Brand Guidelines // Proposition Document // Marketing Plan // Website // Brochure // PowerPoint Designs // Event stand design// Social Media panels // LinkedIn Profile // Search engine optimization // Production of DIgital Content // Videos // Website tools // Blogs // Brand photography // Business Cards // Branded Stationary and other marketing material

Planning and managing the launch of the website. // Brainstorming // Proposition and strategy meeting // Produce first stage Brand Guidelines document // Requirements // Mapping out all items required e.g. page sizes, colours etc // Content // Outline content for each item e.g. text or images // Layout // Content approval // Designs created // Review proposed designs // Client provides feedback // Feedback incorporated // Final versions produced // Proofing and checking and finalizing // Sign off // Finalise GoLive

Producing digital content // Blogs // Videos // Content planning // Content strategy // Social media content / Tracking engagement  // Copywriting // Arabic and English writing 

Social Media Strategy // Campaigns // Posting // Community Management // Reporting // Relationship Management / Managing Social Media Community and ad campaign // Writing the post in English and Arabic and delivering impactful graphics // Reporting

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